Letizia Bettoni has a way of making things feel precise without ever feeling rigid. Italian at heart and instinctive by nature, her work sits at the intersection of art, fashion, and jewelry, with a clarity that’s immediately recognizable. We first discovered her brand JUPITER in 2022. Since then, JUPITER has grown into a bold, recognisable world, worn by names like Bella Hadid, Dua Lipa, and Rihanna, while continuing to expand beyond Europe. In this Open Talks interview, we talk with Letizia about building with conviction, creating pieces that hold presence rather than trend value, and why JUPITER feels like a brand worth paying attention to — and wearing — now.